We are renowned for providing strategic decision support in the form of workable solutions.  We provide more than “off the shelf” solutions and all KA Smart projects are concluded after utilising enhanced data, market intelligence and knowledge. Projects which we have undertaken include the following:

Automotive
National Labour Rate Monitor
Retail Motor Dealerships – An annual publication – in interactive electronic format – that allows subscribers to accurately monitor and track retail and warranty labour rates by manufacturer and dealer group.

Evaluation of Potential New Vehicle Models for the South African Market
These projects have included prototypes and concept vehicles in the earliest stages of development

New Vehicle Launch Strategies
The project covers product positioning, specification levels, pricing and forecasting of sales volumes for a number of recent entrants ranging from XHCV, HCV and MCV vehicles to LCV and passenger cars.

Motor Vehicle Clinic
Six to eight months after launching a new vehicle onto the market some of our clients evaluate customer experiences to determine improvements and refinements that can be made to follow-up models. With this recent project we were also able to evaluate the customer demographics, psychographics and lifestyles to be matched to the vehicle position and marketing.